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RecordNumber
35667
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Author
Hawkins , Del I
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Title
consumer behavior : building marketing strategy
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Author Statement
Del I. Hawkins and David L. Mothersbaugh
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Publication
McGraw-Hill
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Subject
consumer behavior
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ADDED ENTRIES
AU Mothersbaugh , David L
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LC Class
HF
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LC Number
5415.3
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LC CutterNumber
.H29
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LC Date
2007
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LC NO
HF 5415.3 .H29 2007
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Published_Year
2007
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Link To Document :
