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RecordNumber
3037
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Author
McDonald, Malcolm
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Addition
,
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Title
Marketing:
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Author Statement
Malcolm McDonald & Martin Christopher ; with Magrit Bass and contributions from Susan Baker & Simon Knox
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Publication
Palgrave Macmillan
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Collation
xxv, 556 p.:ill., tables, figs
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Notes
ISBN: 0333994361 (cloth)
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Subject
Marketing.
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ADDED ENTRIES
AU Christopher, Martin, Auth
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LC Class
HF
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LC Number
5415
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LC CutterNumber
.M 224
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LC Date
2003
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تاريخ ورود اطلاعات
1391/09/18
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ISBNN
,
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Bibliography
Includes bibliographical references and index
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Published_Year
2003
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Link To Document :